The 'almost' complete tagline compendium

Participated at the Cul-ah ’09 Biz quiz conducted by the Economics Department of the host college Mount Carmel, Bangalore. After qualifying I was shocked at the importance given to taglines. Almost 30 questions!! Exactly when I decided to find a list of taglines and I fortunately chanced upon Bizopedia. Find below the complete list.. You can also have a look at Yashasvi’s blog if you wanna find more. And yet another blog with a very good collection

Please note that some of the companies mentioned below might not exisst or may have a new tagline. It is not my responsibility to update the same!

Companies/Brands and their taglines

ABN AMRO Bank – Making More Possible
Accenture – High Performance. Delivered
Adobe – Simplicity at work. Better by adobe.
AIG or American International Group Insurance Company – We know Money
Air Canada – A breath of Fresh Air
Allianz Group – The Power on your side
AMAZON.COM – Earth’s Biggest BookStore
ANDHRA BANK – “Much more to do, with YOU in focus.”
Apple Macintosh – Think Different.
ARCELOR – Steel solutions for a better world
AT&T – The World’s Networking Company
Bank of America – Higher Standards
Bank of Baroda – India’s International Bank
Barclays – Fluent in Finance; Its our business to know your business
Be Fearless. – SYMANTEC
BIG BAZAAR – Is se sasta aur Achcha kahee nahee milenga
BIOCON – The difference lies in our DNA
BLOGGER.COM – Push Button Publishing
BLOOMINGDALES – Like no other store in the world
BMW – The Ultimate Driving Machine
BOEING – Forever new Frontiers
Bombay Stock Exchange (BSE) – The Edge is Efficiency
BPCL – Pure for Sure/ Energizing Lives
British airways – The Way to Fly.
British Petroleum – Beyond Petroleum
BUSINESS INDIA – The Magazine of the Corporate World
BUSINESS TODAY – For Managing Tomorrow
BUSINESS WORLD – Play the Game
Caring for life – CIPLA
CAST AWAY – “At the edge of the world, his journey begins ”
CEAT – Born Tough
CENTRAL – Shop. Eat. Celebrate
CHEVROLET AVEO – When Good is not good enough.
Chevron Corporation – Human Energy
CHIP – Intelligent Computing
Choose Freedom – TOSHIBA
CITIGROUP or CITIBANK – The Citi Never Sleeps
CNBC – Profit from it
COMPTRON and GREAVES – Everyday Solutions
Dell – Easy as DELL.
Deutsche Bank – A Passion to Perform
DIGIT – Your Technology Navigator
DR. REDDY’S LABORATORIES – ÿLife. Research. Hope
DUPONT – The Miracles of Science
EBAY – The World’s Online Market Place
EPSON – Exceed Your Vision
Ernst and Young – Quality in Everything we Do
Essar corp – A positive a++itude
Exxon Mobil – Taking on the World’s Toughest Energy Challenges
FIAT – Driven by Passion. FIAT
FORD – Built for the Road Ahead
GAIL – Gas and Beyond
GM – Only GM.
HAIER – Inspired Living
HINDUSTAN TIMES – The Name India trusts for News
HOME DEPOT – You can do it. We can Help.
HONDA – The Power of Dreams
HP Invent – Everything is Possible
HSBC – The World’s Local Bank
HYUNDAI – Drive Your Way
IBM – ” I think, therefore IBM.”
IBP – Pure bhi. Poora bhi
Infosys – ” Powered by Intellect, Driven by Values; Improve your odds with Infosys Predictability”
Intel – Intel inside.
IOCL – Bringing Energy to Life
Jet Airways – The Joy of Flying
JVC – The Perfect Experience
Kingfisher Airlines – Fly the good times
KMART – The stuff of life.
Kotak – Think Investments. Think Kotak.
KROGER – Costs less to get more
LARSEN and TOUBRO – We make things which make India proud
LEE – The jeans that built America
Lehman Brothers – Where Vision Gets Built
LENOVO – We are building a new technology company.
Life’s Good – LG
Lufthansa – There’s no better to fly
Macromedia – What the web can be.
Malaysian Airlines – Going Beyond Expectations
Master card – There are some things money can’t buy. For everything else there’sÿMASTERCARD.
Max NewYork Life Insurance – Your Partner for life
McDowells Signature – The New Sign of Success.
METRO – The spirit of Commerce
Metropolitan Life Insurance Company or Metlife. – Have You Met Life Today
Microsoft – Where Do You Want to Go Today ; Your Potential Our Passion
MITTAL STEEL – Shaping the future of steel – Never Settle
MRF – Tyres with Muscle
NASDAQ – Stock market for the digital world
NDTV Profit – News you can Use.
NYSE (New York Stock Exchange) – The world puts its stock in us
ONGC – Making Tomorrow Brighter
PHILLIPS – Sense and Simplicity
Prudential Insurance Company – Growing and Protecting your wealth
Reliance industries Limited – Growth is Life
Sahara – Emotionally yours.
SAMSUNG – Everyone’s Invited or Its hard to Imagine
SANSUI – Born in Japan Entertaining The World
SBI DEBIT CARD – Welcome to a Cashless World.
Servo – 100 % Performance. Everytime.
Singapore Stock Exchange (SGX) – Tomorrow Market’s Today.
SKODA – Obsessed with Quality since 1897.
SONY – Like. No. Other.
Speed – High Performance Petrol
Standard Chartered Bank – Your Right Partner
Standard Insurance Company Limited. – Positively Different.
Star Sports – We know your game
Sun Microsystems – The Network is the Computer
SUZLON ENERGY – Powering a Greener Tomorrow.
TATA MOTORS – Even More Car per Car
TCS – Beyond the Obvious/ Experience Certainty
TESCO – Every Little Helps
THE DAILY TELEGRAPH – Read a Bestseller everyday
THE DAY AFTER TOMORROW – Where will you be
THE ECONOMIC TIMES – The Power of Knowledge
The Indian EXPRESS – Journalism of Courage
TIMESJOBS.COM – ” If you have a reason, we have the job ”
TITANIC – Collide With Destiny.
TOYOTA – Touch The Perfection
Toyota Innova – All you Desire.
UBS – You and Us
Union Bank of India – Good People to Bank with
VIDEOCON – The Indian Multinational
VIZAG STEEL – Pride of Steel
VOLKSWAGEN – Drivers wanted
WALMART – Always low prices. Always.
Windows XP – Do More with Less
WIPRO – Applying Thought

Happy Tagging!!


Quiztronomy '09

Review, results and questions from this quiz here

The CoEP AstroClub is hosting a one-of-a-kind event on the quizzing calendar. Quiztronomy is an astronomy themed quiz- the trivia being workable everyone and not aimed specifically at astronomy enthusiasts. The quiz will consist of written prelims, followed by a six team final.


  • All finalists will receive prizes and certificates; Winners will also receive a trophy each
  • The school/college contingent with the best performance will receive a “Best Contingent” trophy.
  • This year, we will be awarding prizes worth a total of Rs.10,000/- (inclusive of vouchers)


  • Date:  7th February, 2009 (Saturday)
  • Time: 9:30 a.m. to 1:30 p.m. (reporting time: 9:00 a.m.)
  • Venue:  Main Auditorium, College of Engineering, Pune – 5
  • Flavour: Astronomy- for everyone
  • Team:  Two members per team; Teammates can be from different classes and cross school/ college


Registrations can be done over the phone or by email.

Phone: 9890 777 964 OR 9867 814 536


Required Details:

  1. Names and Classes of the participants
  2. Contact details (Faculty in-charge contact details also to be included in case of School participants)
  3. There is no registration fee. All participants must carry valid institute I-Cards.

Participants are requested not to carry food or beverages to the venue. Parents and teachers are also welcome to come and watch the quiz. Despite the fact that the quiz is targeted at college youth, we find no reason why a school should not do well and so we encourage school students to be part of the event.

Tata Crucible Campus 2009

Unofficial Schedule of the Tata Crucible 2009 Campus Edition

Mails and calls bombarding me for details on the student round of Tata Crucible this year.

Many wondering if recession is taking its toll on the Tatas too.

So for all you anxious souls.. Here’s some news..

Tata Crucible 2009 Campus will happen albeit a little delayed.. And what’s more there is a strong possibility of it being a 16 city event.

Besides, the Campus round will have an international final so the student round just can’t be canned!!

From what I hear the dates have been finalized but the venues are still to be booked, so hang around, register at Quizkrieg and Quintessential Theory for the latest updates.

Till then, enjoy the complete Crucible Compendium here- Campus, Corporate and International

Unofficial Schedule of the Tata Crucible 2009 Campus Edition

ET in Campus 2009


Date: 25th February 2009

Venue: Jyothi Nivas College Auditorium, Bangalore

Open to all college students with valid ID cards

Registration starts at 1 pm

Review and some questions from the Kochi Round of ET in Campus 2009 here

Review and some questions from the Pune round of ET in campus 2009 here

Review and some questions from the Hyderabad round of ET in campus 2009 here

Review and some questions from the Chennai round of ET in campus 2009 here

Review and some questions from the Coimbatore round of ET in campus 2009 here

Date: January 28, 2009

Date: January 31, 2009

Venue: SIMS, Rangehills, Kirkee, Pune

Read the official TOI review here


Date: February 16, 2009

Read the official TOI review here

Date: February 17, 2009
Venue: Bishop Heber College

Date: February 18, 2009

Rules & Regulations
Two students per team. No restriction on the number of teams per college.
College ID compulsory

Quiz Master: Giri “Pickbrain” Balasubramanian

Quizzes @ UnMaad '09

Part of : Unmaad ’09

Host: IIM- Bangalore

Deep Thought – the Open quiz

Date: 1st February

Time: 2.30 pm onwards

Venue: IIM Bangalore

  1. Teams of four
  2. Participation can be from colleges as well as corporates
  3. Participants in a team need not be from the same college/company
  4. Registration on the spot

The ‘Spirit of India’ Quiz

Date: 31st January

Time: 2.00 pm onwards

Venue: IIM Bangalore

  1. Teams of three
  2. Only college students will be allowed to participate
  3. Participants in a team need not be from the same college
  4. A written elimination round will be followed by finals
  5. Registrations on the spot

For more details contact: Vernon Fernandez – 09739308901

Official Site